As my proposed project has a speculative element to it, I wasn’t able to carry out a lot of direct competitor analysis. So instead, I looked at competitors who have elements of my project. This includes smart glasses and eye tracking individually, where I am hoping to combine the two.

Looking at some examples, I noted down some pros and cons of each, which I will consider when thinking about my own projects’ features.

competitor analysis.pdf

https://www.figma.com/board/NMqZgv0Pr2BktuXCDKTi4A/UXD-501?node-id=0-1&t=VWjxhhYin5H06seK-1

I took note of pros/cons that I want to keep in mind when thinking of my own project. Highlighting things to do and what not to do.

<aside> ✅

Pros

• Integrated with popular email providers
• Integrate with cell devices
• Control entertainment and home systems
• Quick phrases and word prediction
• Wearable device doesn’t require mount
• Accessible in any environment, non-invasive </aside>

<aside> ❌

Cons

• Mounting options, transport, risk of falling
• Battery life, charging options </aside>